Dick Durrance takes you on a one hour photographic journey to remote corners of the globe. You meet remarkable people who show you eight powerful keys that help you spark ideas and transform your ideas into fresh opportunities for your organization:

1. On a canoe trip down the Danube River that was published as a cover story in National Geographic you learn from nine college students how you can spark the idea of a lifetime when you see what is, imagine what can be, and passionately pursue your dreams.

2. At a downhill race against an Olympic skier you learn the importance of adjusting your ideas.

3. On a road trip through northern Texas, you are reminded of the importance of discovering your gifts and harnessing them to productive ideas.

4. From the heat of battle you experience how soldiers learn that when the going gets tough, it is teams that get jobs done.

5. At the top of a ridge in the Carpathian Mountains of Rumania, you meet a shepherd who demonstrates that when you reach out to the individuals you encounter, you invite them to reach back in return. In that connection you discover the understanding of other people that sparks ideas.

6. Watching a rancher tend to his cattle in Montana, you realize that tenacity is the key to transforming your ideas into specific action plans.

7. On a photo shoot near the summit of a 14,000 foot peak in a Colorado mountain you learn the importance of good communications.

8. Prowling the National Parks you discover the importance of testing your ideas.

You will learn how important ideas are in each and every one of our lives: our ideas for our selves and our families, our ideas for our companies and our communities. All of our ideas are like sparks of lightening, flashing back and forth between our reality today and our dreams for tomorrow.

What you take away from the presentation is eight keys for sparking ideas and transforming those ideas into novel products, fresh marketing plans, and new opportunities.